TransPromo

TransPromo is the fusion of transactional print and variable data to create a valuable marketing tool.

Transactional documents, such as invoices, statements and reports are produced with colour promotional messages which enhance customer communication.

Essentially, it adds value to the transactional mail that you're already sending to your customers, developing it into a revenue generator.

Messages can be targeted to a consumer's preferences, which improves uptake. Targeting can be further refined to include non sales related info such as hints and tips or FAQs to reduce call centre costs.

TransPromo Benefits

• Tailored communications to target particular customers
• Improved response rates to upsell/cross sell opportunities
• Time & Cost Savings
• Enhanced bill clarity that can reduce call centre traffic
• Unrivalled ‘Openability'
• Greater ROI
• A green alternative to DM

DST Output TransPromo - What makes us different?

• We were one of the first companies in the UK to recognise the potential of transactional documents
• We have extensive experience working with major high street names to improve response rates and develop customer loyalty
• We have the capability to deliver high quality, high volume work
• All services are delivered with the assurance of 100% Service Level Agreement and measured against Six Sigma quality standards

Did you know?

*95% of transactional documents are opened and read and a consumer will spend one to three minutes reviewing a bill.[1]